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Google revealed a new tool.


Google and artificial intelligence



Google advertises Product Studio tools that will help you design images for your products


    Google revealed a new tool utilizing artificial intelligence at an event called "Product Studio" for Live Marketing. 


  1. This tool allows traders to create custom images of products.
  2.  Ultimately simplify the process and increase the added value of existing images. 
  3. The tool will be integrated into Merchant Center Next, a platform that allows companies to improve their product visibility on the Google network.

Through the use of Product Studio, traders can also create custom images for free, creating the need for expensive new shootings.


 Using the power of generated artificial intelligence, companies can easily request specific images showing modified product details or seasonal differences. 


These pictures may include skin care products surrounded by peaches in the background or a picture with the removal of the background for a cleaner and more focused appearance.


Additionally, without having to reshoot, the Product Studio tool can enhance the quality of small or imprecise photographs. The way dealers present their offers online will change as a result of this innovation.


Google is also scheduled to launch Product Studio in the coming months for the U.S. This tool will also be available to companies that use Google and YouTube apps on the Shopify platform. 


Matt Rodriguez, vice president, and chief executive officer of Merchant Shopping at Google, highlighted during a press conference the vital role that Amnesty International has played in developing Google Shopping products and how Product Studio will deliver this advanced technology directly to small and medium-sized enterprises.


In addition, Google is facilitating the product integration process in Merchant Center Next. Instead of manually entering product information, traders will now benefit from automatically extracting products by analyzing website data. It also allows companies flexibility in modifying, adding, or deleting collected data. 


Google is also integrating statistical reports into performance tags to make it easier for traders to analyze their best-selling products and competitors, and to measure user interaction in searches and maps.

For merchants who own an online presence, Merchant Center Next now offers a comprehensive offer to store their products in full. 


This comprehensive offer aims to simplify the management of product warehouses across multiple channels. 


This detailed overview will also provide new insights into the potential benefits of correcting product data errors in the underlying system, enabling companies to prioritize updates more effectively.


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