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Instagram tests the prolongation of Reels

Users now have additional choices on the social media site "Instagram" that let them produce Reels films that are up to ten minutes long.

According to the technical website Techcrunch, the platform acknowledged that it is currently testing the new features internally and has not yet been made available to users outside the organization.

This move puts Instagram in a competitive position with YouTube as it moves Instagram closer to the competitor tuk tuk platform, which earlier this year extended the maximum video length to ten minutes.

When filming things like cooking demonstrations, beauty tutorials, educational material, comedic scenes, and others, more time and flexibility will be available thanks to Instagram's decision to lengthen the duration of its content. This will eliminate the need to take multiple photos that may make it challenging for followers to watch the proper order.

YouTube wants to concentrate on the Shorts category of short videos, while Instagram and TikTalk are vying for a piece of the long video market.

Instagram had previously stated that users would be able to download short "Reels" movies so they could share them through other programs, a feature that has been discussed in Tech Talk for years.

Instagram is currently testing a new feature that enables content providers to share their follow-up comments in the stories that they share.

It is important to keep in mind that Reels' existing functionality may change if its lifespan is extended. Reels are specifically made up of brief, inventive, and engaging videos.

However, extending its runtime might alter the content's essence and have an impact on viewers' experiences. Therefore, Instagram may struggle to balance satiating user requirements and upholding the platform's distinctiveness.